Home Use cases For Estate Agents
Boards That Retire Themselves
One rule, set once, that crosses on the day and stays crossed.
Bellhaven & Co, estate agents. One board bolted to the fence at 26 Alma Road, and the same code on the window card and on every brochure handed out at the viewings. Completion is booked for the twenty-first of April.
The rule engine
What the scanner gets
The listing, with the floorplan and the viewing times. Nothing has happened yet that the rule needs to know about.
The rule reads one instant, in UTC, and compares the scan to it. It does not know whether the sale completed · it knows the date somebody put on the rule. If completion slips a week the date has to be moved, and moving it is an edit to the rule rather than anything to do with the board. That is the trade: the printed object is fixed and the date is not.
A board still pointing at a live listing weeks after completion sends buyers to a property that is gone, and those calls land on the negotiator who already sold it.
no subscription · pay per scan · nothing to cancel
The board outlives the listing, every time
A board goes up in March and comes down when somebody remembers. In between it sells, and for those weeks the code on it is still pointing at a live listing for a property that is gone. The brochures are worse: they are in kitchen drawers for years.
- Viewing requests for a house that completed six weeks ago, landing on the negotiator who sold it.
- A brochure from two years ago whose code opens a 404 because the listing was purged.
- Someone having to remember, on the day of completion, to log in and repoint a code.
- A window card that has to be reprinted every time a property changes status.
Set it when the board goes up
The switch is a date on the rule, not a reminder in a diary.
Point the code at the listing
One dynamic code per property, created for 1 credit. It goes on the board, the window card and the brochure, and all three now share one destination you control.
Add the switch with the completion date
One condition, one instant. Before it, scans open the listing. After it, they open whatever you decided a sold property should show.
when at completion · before, the listing · after, soldThe day arrives without you
The rule crosses on the instant and stays crossed. Nobody signs in, nobody remembers, and the board on the fence changes what it does while you are at another viewing.
If the date moves, move the date
Completion slips more often than not. The rule reads the instant you gave it rather than the state of the sale, so a slipped date is an edit to the rule and nothing to do with the board.
What one code per property buys
- A sold page that still works for you
Send post-completion scans to similar listings, a valuation form or the negotiator, instead of to a 404 or a dead listing.
- Brochures that do not rot
The code in a drawer for two years still resolves, because what it points at is a rule you own rather than a URL somebody purged.
- Scan counts per property
whenCountry, city, device and hour per code, which is a straight answer to the vendor asking whether the board is doing anything.
- Your own domain on the board
One CNAME puts the codes on your agency hostname, bought once as a slot rather than rented by the year.
- No monthly plan to size
A quiet month costs you almost nothing. You pay 1 credit per scan rather than for a tier sized to your busiest quarter.
- The rule is the only editable part
That is the whole proposition on printed matter: the board is fixed, the artwork is fixed, and the destination is not.
Questions
What happens to the code when the property sells?
It changes what it opens, on a date you set when the board went up. Before the instant on the rule the code opens the listing; after it, whatever you chose for a sold property. Nobody has to sign in on the day.
What if completion slips?
Move the date on the rule. The condition compares the scan to the instant you gave it and does not know whether the sale actually completed, which is the honest limit of it. Editing the rule costs nothing and the board never changes.
Can I reuse a code on the next property?
You can repoint any code at any time, but a board carrying a property-specific code is usually clearer per property. Codes cost 1 credit each to create, so one per instruction is not the expensive part of a board.
Does an old brochure still work years later?
It resolves while the account has credit, and a code that is still being scanned keeps the account alive. Credits are valid 18 months and any top-up rolls the whole balance forward again.
Can I see how many people scanned a board?
Yes, per code: total and unique scans with country, city, device and hour. Uniques are estimated with a daily cookie-free sketch, so there is no consent banner between the board and the listing.
Do I need a different code for the window card and the brochure?
Not for this. One code per property on all three surfaces means one rule to set and one place to look at the numbers. Use separate codes only when you want to know which surface produced the scan, which is a source rule rather than a date one.